networking

MARKETING IDEAS FOR THE HOLIDAYS

Marketing Ideas for the Holidays 'Tis the season to do some holiday marketing for your company! Here are some seasonal marketing ideas show that your brand is happy to be a part of the holiday cheer:   Advent Calendar An advent calendar is a great starting point for marketing ideas. For example, a cosmetics company could mail out a scratch-off advent calendar. Each day, customers could scratch off to reveal beauty tips, hacks, etc. On the last day, there would [...]

By |2019-03-15T06:11:19-04:00December 7th, 2018|

DO’S AND DON’TS OF YOUR FIRST TRADE SHOW

DO’S AND DON’TS OF YOUR FIRST TRADE SHOW   First time running your own trade show booth, and don’t know where to begin? Here are the do’s and don’ts to follow – paralleled with some recent ocreations examples. ocreations recently developed trade show items for a new client, Brainy Ball, who premiered their game at the Chicago Toy and Game Week. ocreations even attended the show as part of the client’s team. Let’s get your (trade) show on the road! [...]

By |2019-03-15T06:11:19-04:00November 30th, 2018|

12 THINGS GRAPHIC DESIGNERS CAN BE THANKFUL FOR THIS THANKSGIVING

12 Things Graphic Designers Can Be Thankful For This Thanksgiving With Thanksgiving being just a couple days away, we'd like to share what we're thankful for this year. Here's our list: 1. All of the tools and resources we use on a daily basis. Before computers, graphic design was done all by hand. In the twenty-first century, we can now be more productive than ever with all of the possibilities technology has given us. Tools like the Adobe Creative Cloud, [...]

By |2019-03-15T06:11:19-04:00November 20th, 2018|

Color-Tural Context: Color Perceptions Across Various Cultures

COLOR-TURAL CONTEXT: COLOR PERCEPTIONS ACROSS VARIOUS CULTURES   When studying color for advertising or design courses, we’re always given the basics, and often just the basics for our own culture. However, when working with clients on an international level, it is important to understand various cultures and their interpretations of colors.   The infographic below illustrates 84 different feelings, and the colors that represent each across 10 different cultures. It is worth it to really study these and understand how [...]

By |2019-03-15T06:11:21-04:00April 27th, 2018|

Give Your LinkedIn Page A Makeover

GIVE YOUR LINKEDIN PAGE A MAKEOVER One of the best social tools for businesses and professionals is LinkedIn. If you want to get as many significant connections as possible and grow your business, it’s important that your LinkedIn is top-notch. If you think your company LinkedIn page is in need of a makeover, check out our tips on how to make your page stand out among the rest.   1. Make sure everything is updated (profile picture, contact info, etc.) Does [...]

By |2019-03-15T06:11:21-04:00April 20th, 2018|