seo Archives - ocreations A Pittsburgh Design Firm

Why a Marketing Manager Needs a Great Agency

Why a Marketing Manager Needs a Great Agency

If you are a marketing manager, then you have a lot on your plate. Between creating compelling content, tracking website analytics, and developing marketing plans, it's no wonder that many marketing managers feel overworked and understaffed. That's where partnering with a great marketing agency can make all the difference. While there are many advantages to partnering with a marketing agency, ocreations has compiled their top eleven most compelling reasons to work with one. Read on to learn how a [...]

By Laura Smith|2022-11-17T17:43:45-05:00November 17th, 2022|

Google Reviews: The Basics

Google Reviews: The Basics

Google Reviews: The Basics Businesses can benefit greatly from Google Reviews. What are they? How do they work? What are the benefits? Find out in our beginner’s guide to Google Reviews. What Are Google Reviews? Google Reviews are essentially testimonials about a particular business, hosted on Google’s platform. They show up when your business shows up in a Google search on the right side of your browser window. Google Reviews provides an average star ranking, number of reviews, as [...]

By Laura Smith|2019-08-30T08:35:22-04:00August 30th, 2019|

Dark Mode Design: Come to the Dark Side

Dark Mode Design: Come to the Dark Side

Come to the Dark Side…. Recently, digital designers have “gone to the dark side,” so to speak. A new design trend, dark mode, has become increasingly popular. What is it? Why is it used? And what are the pros and cons? We have the answers. What is Dark Mode? Dark mode is an alternative visual representation of an interface. Take Twitter for example. Users have the option to view the app in a day/light mode, or a night/dark mode. In [...]

By Laura Smith|2019-08-09T17:43:14-04:00August 9th, 2019|

16 Things That Bother Website Visitors

16 Things That Bother Website Visitors

16 THINGS THAT BOTHER WEBSITE VISITORS When creating an online presence, it’s so important to make a good impression instantly. New and constant content overwhelms the online community on a daily basis. Therefore, online community members tend to spend only moments to decide if they want to invest time reading or looking at something online. When it comes to websites, there are definitely some pet peeves that are popular among people who browse the internet on a daily basis. If [...]

By Laura Smith|2019-07-12T18:09:02-04:00July 12th, 2019|

Writing Prompts for Your Next Blog

Writing Prompts for Your Next Blog

WRITING PROMPTS FOR YOUR NEXT BLOG Writing your next blog? New to blogging and not sure where to begin? Coming up with fresh topics for content on a consistent basis definitely takes a creative mind. Depending on your industry, some topics may be more practical for you. Here are some different types of blogs, with multiple examples to get you thinking about your next blog! EDUCATIONAL Step-by-Step Is there a certain process you can explain to others in your [...]

By Laura Smith|2019-06-28T11:00:16-04:00June 28th, 2019|

Modern Search Engine Optimization that works for Local Business

Modern Search Engine Optimization that works for Local Business

Search Engine Optimization is not just Google SEO is not just "Google Optimization" because social media sites like Facebook, Twitter, Pinterest and LinkedIn are also search engines. Review sites like Yelp, Better Business Bureau and mega eCommerce giants like Amazon and eBay are search engines. QnA sites like Quora and mega media sites like Vimeo and YouTube are all search engines! The days of "Google only Optimization" are over, SEO now requires very specific strategies tailored to your companies specific [...]

By Laura Smith|2019-06-21T17:22:06-04:00January 21st, 2019|

COMING SOON: THE IMPORTANCE OF LANDING PAGES

COMING SOON: THE IMPORTANCE OF LANDING PAGES

COMING SOON: THE IMPORTANCE OF LANDING PAGES There’s an irony to the name landing pages, because they’re usually used when a brand is taking off! Landing pages can be used for multiple purposes, but one of the more prominent uses of a landing page is for a coming soon page for a website. Here’s why it’s important to create and publish a landing page to act as a “coming soon” page while you’re building a full website. It Buys [...]

By Laura Smith|2019-03-15T06:11:21-04:00May 11th, 2018|

BLOGCEPTION: The Importance of Blogs

BLOGCEPTION: The Importance of Blogs

BLOG INCEPTION: A BLOG ABOUT BLOGS Why is it so important to have a blog on your website? At ocreations, when working with a client who needs a website developed, we always recommend creating a blog section. People often think blogs are unnecessary, and ask questions like “who really reads this anyways?” It’s actually more important than you may think. SEO Google has turned the web world into a (fair) game. Websites that have content posted or updated [...]

By Laura Smith|2019-03-15T06:11:22-04:00December 15th, 2017|

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