web design Archives - ocreations A Pittsburgh Design Firm

10 Ways to Build a Lead Generating Website for Your Pittsburgh Business

10 Ways to Build a Lead Generating Website for Your Pittsburgh Business

Is your business' website providing ROI to you in the form of lead generation and sales? If not, then your website is not living up to its full potential! Many business owners call their company website a digital business card. We're here to say that business cards should be reserved for in-person meetings with clients. Instead, you should treat your website like a lead generating tool that passively generates revenue for you 24/7. The Internet is a vast ocean, [...]

By Laura Smith|2022-12-02T16:21:37-05:00December 2nd, 2022|

Web Design & Strategy Across Industries

Web Design & Strategy Across Industries

Web Design & Strategy Across Industries Websites are crucial to any business. They make your brand legitimate, and allow existing or new customers to learn more about your company, from anywhere in the world. Because a website is so public, it’s important to create a user experience and design that makes your brand unique and aesthetically pleasing, but also functional. Design and strategy are huge factors in developing a website. And, because business goals, services, products, personnel, and audiences differ [...]

By Laura Smith|2020-05-13T18:59:12-04:00May 13th, 2020|

Dark Mode Design: Come to the Dark Side

Dark Mode Design: Come to the Dark Side

Come to the Dark Side…. Recently, digital designers have “gone to the dark side,” so to speak. A new design trend, dark mode, has become increasingly popular. What is it? Why is it used? And what are the pros and cons? We have the answers. What is Dark Mode? Dark mode is an alternative visual representation of an interface. Take Twitter for example. Users have the option to view the app in a day/light mode, or a night/dark mode. In [...]

By Laura Smith|2019-08-09T17:43:14-04:00August 9th, 2019|

ocreations Recipes for Great Food Design

ocreations Recipes for Great Food Design

ocreations Recipes for Great Food Design As graphic designers, we get to work with clients in all different types of industries - healthcare, automotive, entertainment, and even the food and beverage industry! Each industry often requires different mindsets, different projects, and different design styles. In the food and beverage industry, there are a few projects that are common. Here’s our own ocreations recipes for great food design for package design, menu design, and website design. Package Design Ingredients: Package [...]

By Laura Smith|2019-05-17T18:46:36-04:00May 17th, 2019|

THE 411 ON WIREFRAMES

THE 411 ON WIREFRAMES

THE 411 ON WIREFRAMES Comparable to the blueprint of a home, wireframes are the foundation of building a website. Wireframes should be the first step in the process of designing and developing a new website, and are important for numerous reasons. So, what’s the 411 on wireframes? WHAT IS A WIREFRAME? A wireframe is the blueprint, outline, or rough draft of a web page. Here are some characteristics of wireframes: Typically in black and white, or grayscale. [...]

By Laura Smith|2019-03-15T06:11:19-04:00November 2nd, 2018|

COMING SOON: THE IMPORTANCE OF LANDING PAGES

COMING SOON: THE IMPORTANCE OF LANDING PAGES

COMING SOON: THE IMPORTANCE OF LANDING PAGES There’s an irony to the name landing pages, because they’re usually used when a brand is taking off! Landing pages can be used for multiple purposes, but one of the more prominent uses of a landing page is for a coming soon page for a website. Here’s why it’s important to create and publish a landing page to act as a “coming soon” page while you’re building a full website. It Buys [...]

By Laura Smith|2019-03-15T06:11:21-04:00May 11th, 2018|

Qualities of a Great Web Developer

Qualities of a Great Web Developer

11 QUALITIES OF A GREAT WEB DEVELOPER The land of coding is one that is unfamiliar and intimidating to many. When looking to build a fully functioning, beautifully designed website, you are going to want to hire a web developer. They have a lot of knowledge that most people do not have, so it is important to hire the right developer for your project. There are certain qualities that separate average web designers from great web designers. Here’s our list: 1. Aware [...]

By Laura Smith|2019-03-15T06:11:21-04:00March 8th, 2018|

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