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Web Design & Strategy Across Industries

Web Design & Strategy Across Industries Websites are crucial to any business. They make your brand legitimate, and allow existing or new customers to learn more about your company, from anywhere in the world. Because a website is so public, it’s important to create a user experience and design that makes your brand unique and aesthetically pleasing, but also functional. Design and strategy are huge factors in developing a website. And, because business goals, services, products, personnel, and audiences differ [...]

By |2020-05-13T18:59:12-04:00May 13th, 2020|

How to Host a Successful Virtual Event

Tips & Ideas for Hosting A Successful Virtual Event There has been a dramatic spike in virtual events since the start of the pandemic. Thinking about hosting your own? Learn the basics, ideas of different types of virtual events, and tips on how to make your first virtual event a success!   First things first, what is a virtual event? A virtual event is a type of organized gathering, but online rather than in-person. The purpose of virtual events can [...]

By |2020-04-24T09:44:00-04:00April 24th, 2020|

WORKING AS A TEAM, REMOTELY

WORKING AS A TEAM, REMOTELY Work from home has become a trend over the past few years with larger corporations. However, with the current global pandemic, work from home has become a demand for many companies, large and small. How can a team stay productive, and still work like a team, when working remotely? At ocreations, our team is used to all working in the same room, so the transition to all of us working remotely has been an adjustment. [...]

By |2020-04-15T18:01:42-04:00April 15th, 2020|

KEEP YOUR BUSINESS & MARKETING EFFORTS AFLOAT IN THE PANDEMIC

HOW TO KEEP YOUR BUSINESS & MARKETING EFFORTS AFLOAT IN THE PANDEMIC The pandemic has put a disruption in all of our lives, on a personal level and on a professional level. Many businesses are requiring employees to work from home. And, as a result of the economic decline, many businesses are cutting budgets – including marketing. If you’re in a marketing, design, or creative role at your place of work, now is the time to get even more innovative [...]

By |2020-04-09T16:03:55-04:00April 9th, 2020|

How to Stay Productive While Working From Home: Part II

How to Stay Productive While Working From Home: Part II In light of the coronavirus pandemic, working people around the world are being asked to stay in their homes, and continue conducting business operations from the safety of their homes. Many of those working from home have never done so before, and are trying to make the best of the situation. Want more tips and tricks on how to stay productive while working from home? In Part I of our [...]

By |2020-04-02T12:19:01-04:00April 2nd, 2020|

Email Etiquette for Creatives: Part II

EMAIL ETIQUETTE FOR CREATIVES: PART II It may be the start of a new decade, but email is still a large communication tool used among practically all professionals. Email can be a great communication tool to use to keep projects moving and communicate with groups of people at a time, but only if done properly. We gave you some basics in our first blog about Email Etiquette for Creatives. Whether you’re a graphic designer, web developer, marketing coordinator, or even [...]

By |2020-01-17T10:34:51-05:00January 17th, 2020|

16 Ways to Generate More Social Media Content

16 Ways to Generate More Social Media Content It’s the start of a new year, which means you’re setting goals for yourself and your business. What better resolution than to generate more content for your social media on a consistent basis. Not sure where to start? Luckily we have ideas that will keep your social media account active throughout the year! Videos If your brand has any type of existing video content on your website, on a YouTube page, etc., [...]

By |2020-01-10T10:30:17-05:00January 10th, 2020|

On Air: Tips for Writing a Radio Spot Ad

ON AIR: WRITING A RADIO SPOT AD So, your client just asked you to help them with an ad. But, here’s the catch... you cannot use visuals, and you have less than a minute to get the message across to your audience through spoken voice (and sound effects). Radio spots require talented copywriting skills, attention to detail, and careful planning in order to create a memorable commercial. Here are some tips on what to consider when working on a radio [...]

By |2019-12-06T18:00:25-05:00December 6th, 2019|

Creative Copywriting in Advertising

CREATIVE COPYWRITING IN ADVERTISING Are you working on a major campaign for your company, or even a simple flyer to hand out at an event? No matter what you’re producing, you’ll need to make sure you have creative headlines and copy. Don’t get us wrong, visual design is extremely important. However, creative copywriting can be just as important to developing a strong, memorable campaign. So, what’s the deal with good headlines, and what should they achieve? At ocreations, we always [...]

By |2019-11-15T18:25:52-05:00November 15th, 2019|

Pros & Cons of a One Page Website

ONE PAGE WEBSITES: PROS & CONS We’ve given you tips on websites, and we’ve given you tips on simple landing pages before a site goes live. Well, we’ve got some tips on something in between: one page websites. As with many other digital platforms, one page websites certainly have their advantages, as well as their disadvantages. Before deciding to make your site one page, it’s important to understand if this type of site will be good for your business, or [...]

By |2019-11-22T09:56:34-05:00November 22nd, 2019|
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