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Web Design & Strategy Across Industries

Web Design & Strategy Across Industries Websites are crucial to any business. They make your brand legitimate, and allow existing or new customers to learn more about your company, from anywhere in the world. Because a website is so public, it’s important to create a user experience and design that makes your brand unique and aesthetically pleasing, but also functional. Design and strategy are huge factors in developing a website. And, because business goals, services, products, personnel, and audiences differ [...]

By |2020-05-13T18:59:12-04:00May 13th, 2020|

How to Host a Successful Virtual Event

Tips & Ideas for Hosting A Successful Virtual Event There has been a dramatic spike in virtual events since the start of the pandemic. Thinking about hosting your own? Learn the basics, ideas of different types of virtual events, and tips on how to make your first virtual event a success!   First things first, what is a virtual event? A virtual event is a type of organized gathering, but online rather than in-person. The purpose of virtual events can [...]

By |2020-04-24T09:44:00-04:00April 24th, 2020|

WORKING AS A TEAM, REMOTELY

WORKING AS A TEAM, REMOTELY Work from home has become a trend over the past few years with larger corporations. However, with the current global pandemic, work from home has become a demand for many companies, large and small. How can a team stay productive, and still work like a team, when working remotely? At ocreations, our team is used to all working in the same room, so the transition to all of us working remotely has been an adjustment. [...]

By |2020-04-15T18:01:42-04:00April 15th, 2020|

KEEP YOUR BUSINESS & MARKETING EFFORTS AFLOAT IN THE PANDEMIC

HOW TO KEEP YOUR BUSINESS & MARKETING EFFORTS AFLOAT IN THE PANDEMIC The pandemic has put a disruption in all of our lives, on a personal level and on a professional level. Many businesses are requiring employees to work from home. And, as a result of the economic decline, many businesses are cutting budgets – including marketing. If you’re in a marketing, design, or creative role at your place of work, now is the time to get even more innovative [...]

By |2020-04-09T16:03:55-04:00April 9th, 2020|

How to Stay Productive While Working From Home: Part II

How to Stay Productive While Working From Home: Part II In light of the coronavirus pandemic, working people around the world are being asked to stay in their homes, and continue conducting business operations from the safety of their homes. Many of those working from home have never done so before, and are trying to make the best of the situation. Want more tips and tricks on how to stay productive while working from home? In Part I of our [...]

By |2020-04-02T12:19:01-04:00April 2nd, 2020|

Typography Mistakes to Avoid

Typography Mistakes to Avoid! One of the most important elements of design is typography. There are so many important components that go into creating typography that people will read and remember. Here’s an ocreations official typography checklist of rookie mistakes to avoid to take your typography skills to the next level! Use this checklist when proofing your design to clean it up and make it top-notch! Tracking & Kerning Sure, our design programs allow us to customize the copy in [...]

By |2019-10-10T08:27:20-04:00October 10th, 2019|

Do’s and Don’ts of Your First Trade Show: Part III

Do’s and Don’ts of Your First Trade Show: Part III – Even More Tips for Your First Art Fair The ocreations team has gone on the road with clients to trade shows, and even for personal projects! Most recently, ocreations Art Director Nina, took her talents to the Bitchcraft Fair at the David L. Lawrence Convention Center. In Part III, we’ll give you even more tips and resources from Nina’s Bitchcraft Fair experience, that’ll leave you feeling more than ready [...]

By |2019-10-04T10:38:05-04:00October 4th, 2019|

Do’s and Don’ts of Your First Trade Show: Part II

Do’s and Don’ts of Your First Trade Show: Part II – Tips for Your First Art Fair Back in last November, our Vice President, Jess Mader, and our client, Brainy Ball, attended the Chicago Toy and Game Week together to help promote the new game, and from their adventure, gave us a bunch of great Do’s and Don’ts for your first trade show.  Taking that advice, our Art Director, Nina Zivkovic, recently participated in her first art fair, the 2019 Bitchcraft [...]

By |2019-09-27T11:30:58-04:00September 27th, 2019|

Appetizing Menu Design

Appetizing Menu Design You sit down at a restaurant, and your server hands you a menu. You skim the menu, pick what you’d like to order, and hand back the menu. People look at menus everyday, and it is so important for successful establishments to have menus that will catch someone’s eye and be memorable. There’s much more than meets the eye when it comes to menu design. Here are some tips on best practices for designing a restaurant or [...]

By |2019-09-06T18:38:39-04:00September 6th, 2019|

Google Reviews: The Basics

Google Reviews: The Basics Businesses can benefit greatly from Google Reviews. What are they? How do they work? What are the benefits? Find out in our beginner’s guide to Google Reviews.   What Are Google Reviews? Google Reviews are essentially testimonials about a particular business, hosted on Google’s platform. They show up when your business shows up in a Google search on the right side of your browser window. Google Reviews provides an average star ranking, number of reviews, as [...]

By |2019-08-30T08:35:22-04:00August 30th, 2019|
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