pittsburgh Archives - Page 6 of 9 - ocreations A Pittsburgh Design Firm

EMAIL ETIQUETTE FOR CREATIVES

EMAIL ETIQUETTE FOR CREATIVES

EMAIL ETIQUETTE FOR CREATIVES Texting, Snapchatting, and Facetiming – these all make emails seem like a blast from the past. However, in the professional realm, emails are still one of the top forms of communication. Because we’ve generally become more casual with our methods of communication, it’s important to take a step back and make sure our messages stay professional in a professional setting. It is definitely challenging to switch gears from texting friends and family, to writing out [...]

By Laura Smith|2019-03-15T06:11:18-04:00December 21st, 2018|

THE 411 ON INSTAGRAM STORIES & HIGHLIGHTS

THE 411 ON INSTAGRAM STORIES & HIGHLIGHTS

THE 411 ON INSTAGRAM STORIES & HIGHLIGHTS New to the Instagram world and need to catch up? We’ve got you covered. New features like Instagram stories and highlights may seem daunting, but can actually be a lot of fun, and ultimately attract more followers. So, what are Instagram Stories? Instagram stories are a relatively new feature for Instagram users, and have come a long way since their entry to the platform in 2016. Stories are a great way [...]

By Laura Smith|2019-03-15T06:11:18-04:00December 13th, 2018|

MARKETING IDEAS FOR THE HOLIDAYS

MARKETING IDEAS FOR THE HOLIDAYS

Marketing Ideas for the Holidays 'Tis the season to do some holiday marketing for your company! Here are some seasonal marketing ideas show that your brand is happy to be a part of the holiday cheer: Advent Calendar An advent calendar is a great starting point for marketing ideas. For example, a cosmetics company could mail out a scratch-off advent calendar. Each day, customers could scratch off to reveal beauty tips, hacks, etc. On the last day, there would [...]

By Laura Smith|2019-03-15T06:11:19-04:00December 7th, 2018|

DO’S AND DON’TS OF YOUR FIRST TRADE SHOW

DO’S AND DON’TS OF YOUR FIRST TRADE SHOW

DO’S AND DON’TS OF YOUR FIRST TRADE SHOW First time running your own trade show booth, and don’t know where to begin? Here are the do’s and don’ts to follow – paralleled with some recent ocreations examples. ocreations recently developed trade show items for a new client, Brainy Ball, who premiered their game at the Chicago Toy and Game Week. ocreations even attended the show as part of the client’s team. Let’s get your (trade) show on the road! [...]

By Laura Smith|2019-03-15T06:11:19-04:00November 30th, 2018|

12 THINGS GRAPHIC DESIGNERS CAN BE THANKFUL FOR THIS THANKSGIVING

12 THINGS GRAPHIC DESIGNERS CAN BE THANKFUL FOR THIS THANKSGIVING

12 Things Graphic Designers Can Be Thankful For This Thanksgiving With Thanksgiving being just a couple days away, we'd like to share what we're thankful for this year. Here's our list: 1. All of the tools and resources we use on a daily basis. Before computers, graphic design was done all by hand. In the twenty-first century, we can now be more productive than ever with all of the possibilities technology has given us. Tools like the Adobe Creative Cloud, [...]

By Laura Smith|2019-03-15T06:11:19-04:00November 20th, 2018|

LAST-MINUTE BLACK FRIDAY QUICK MARKETING TIPS

LAST-MINUTE BLACK FRIDAY QUICK MARKETING TIPS

Last-Minute Planning Your Black Friday Deals? Black Friday will be here before we all know it – it’s only one week away! If you have good deals, you’ll need to get the word out, and a way that will grab your audience’s attention. Here are some tips for marketing your 2018 Black Friday (and even Cyber Monday) deals. Figure Out Your Deal & Who You’re Targeting Black Friday is one of the biggest spending days of the year. [...]

By Laura Smith|2019-03-15T06:11:19-04:00November 16th, 2018|

THE 411 ON WIREFRAMES

THE 411 ON WIREFRAMES

THE 411 ON WIREFRAMES Comparable to the blueprint of a home, wireframes are the foundation of building a website. Wireframes should be the first step in the process of designing and developing a new website, and are important for numerous reasons. So, what’s the 411 on wireframes? WHAT IS A WIREFRAME? A wireframe is the blueprint, outline, or rough draft of a web page. Here are some characteristics of wireframes: Typically in black and white, or grayscale. [...]

By Laura Smith|2019-03-15T06:11:19-04:00November 2nd, 2018|

GET VERIFIED ON INSTAGRAM

GET VERIFIED ON INSTAGRAM

Get Verified on Instagram Getting verified on Instagram anytime before August 2018 was highly unattainable, unless you were a well-known brand, celebrity, or some sort of public figure. Or, if you had an “in” with someone who worked at Instagram, they had the power to give your profile the admirable blue check mark. Now, anyone can apply for verification. However, this does not mean everyone receives the badge. Instagram is still quite selective of who can and cannot [...]

By Laura Smith|2019-03-15T06:11:19-04:00October 26th, 2018|

PRINT LOCALLY, OR PRINT ONLINE?

PRINT LOCALLY, OR PRINT ONLINE?

PRINT LOCALLY, OR PRINT ONLINE? So, you’re ready to get a piece printed for your business, and now all that’s left to do is pick a printer. This decision can make or break the outcome of your finalized, tangible print piece… no pressure! You need to decide if you’re going to use an online source, or stay local and use a nearby print shop. How do you decide which is best for your project? Weigh the pros and cons [...]

By Laura Smith|2019-03-15T06:11:19-04:00October 19th, 2018|

TRICKS & TREATS FOR YOUR SOCIAL MEDIA THIS HALLOWEEN

TRICKS & TREATS FOR YOUR SOCIAL MEDIA THIS HALLOWEEN

TRICKS & TREATS FOR YOUR SOCIAL MEDIA THIS HALLOWEEN Halloween is the perfect time to amp up your social media in preparation for the holidays ahead. Save the last-minute decisions for your Halloween costume this season, and try some of these tricks and treats on your social media platforms this year. Come Up With Relevant Posts Come up with eye-catching creative for Halloween that relates back to your company. Is your company in the food industry? Create [...]

By Laura Smith|2019-03-15T06:11:19-04:00October 5th, 2018|