5 Branding Best Practices for Your Business Written by ocreations guest blogger, Elena Stewart from elenastewart.com As a new business owner, you want your brand to stand out. But what if we told you branding is about much more than just finding the ideal color scheme or working out the perfect logo? Ocreations Design Solutions has the advice you need to start strong and attract your dream customers. Think of Branding in a Broader Sense You might think of [...]
Top 8 Creative Places in Pittsburgh When you think of places to get the creative juices flowing in Pennsylvania, Pittsburgh might not be the first place to come to mind. But Pittsburgh has much more to offer than yinzers and bridges. It’s filled with rich culture and history that has impacted and inspired its creatives. Here are the Top 8 most creative places in Pittsburgh to make sure you visit! Carnegie Museum of Art We’ll start off with the obvious [...]
Strategies for Success When Developing a Remote Team Working remotely is no longer unusual. In fact, many people prefer to work from home because it gives them some degree of flexibility over when and where they work and how they choose to get things done. There are also some benefits for employers, including fewer overhead costs. Employing remote workers comes with some unique challenges, though. It can be tough to keep your staff accountable, and it can be hard to build [...]
Web Design & Strategy Across Industries Websites are crucial to any business. They make your brand legitimate, and allow existing or new customers to learn more about your company, from anywhere in the world. Because a website is so public, it’s important to create a user experience and design that makes your brand unique and aesthetically pleasing, but also functional. Design and strategy are huge factors in developing a website. And, because business goals, services, products, personnel, and audiences differ [...]
Tips & Ideas for Hosting A Successful Virtual Event There has been a dramatic spike in virtual events since the start of the pandemic. Thinking about hosting your own? Learn the basics, ideas of different types of virtual events, and tips on how to make your first virtual event a success! First things first, what is a virtual event? A virtual event is a type of organized gathering, but online rather than in-person. The purpose of virtual events can [...]
WORKING AS A TEAM, REMOTELY Work from home has become a trend over the past few years with larger corporations. However, with the current global pandemic, work from home has become a demand for many companies, large and small. How can a team stay productive, and still work like a team, when working remotely? At ocreations, our team is used to all working in the same room, so the transition to all of us working remotely has been an adjustment. [...]
HOW TO KEEP YOUR BUSINESS & MARKETING EFFORTS AFLOAT IN THE PANDEMIC The pandemic has put a disruption in all of our lives, on a personal level and on a professional level. Many businesses are requiring employees to work from home. And, as a result of the economic decline, many businesses are cutting budgets – including marketing. If you’re in a marketing, design, or creative role at your place of work, now is the time to get even more innovative [...]
How to Stay Productive While Working From Home: Part II In light of the coronavirus pandemic, working people around the world are being asked to stay in their homes, and continue conducting business operations from the safety of their homes. Many of those working from home have never done so before, and are trying to make the best of the situation. Want more tips and tricks on how to stay productive while working from home? In Part I of our [...]
EMAIL ETIQUETTE FOR CREATIVES: PART II It may be the start of a new decade, but email is still a large communication tool used among practically all professionals. Email can be a great communication tool to use to keep projects moving and communicate with groups of people at a time, but only if done properly. We gave you some basics in our first blog about Email Etiquette for Creatives. Whether you’re a graphic designer, web developer, marketing coordinator, or even [...]
16 Ways to Generate More Social Media Content It’s the start of a new year, which means you’re setting goals for yourself and your business. What better resolution than to generate more content for your social media on a consistent basis. Not sure where to start? Luckily we have ideas that will keep your social media account active throughout the year! Videos If your brand has any type of existing video content on your website, on a YouTube page, etc., [...]
